π
On This Day
Nike's Kaepernick Bet Turns Boycott Into Record Sales
On September 5, 2018, Nike launched a 'Just Do It' campaign featuring Colin Kaepernick, whose national anthem kneels had made him one of America's most polarising figures. Shoe-burning videos went viral and boycott calls trended for days β yet online sales surged 31% shortly after, and the stock hit record highs within weeks. For a company that has raised its dividend for more than 20 consecutive years, the episode was a vivid reminder that brand risk and brand value can be the very same thing.
Sometimes the boldest marketing move and the smartest financial move are indistinguishable from each other.
NKE — NIKE CDR (CAD Hedged)
πΊπΈ US
Source: The Wall Street Journal; Nike Inc.
π
On This Day
Nike's Kaepernick Bet Turns Boycott Into Record Sales
On September 5, 2018, Nike launched a 'Just Do It' campaign featuring Colin Kaepernick, whose national anthem kneels had made him one of America's most polarising figures. Shoe-burning videos went viral and boycott calls trended for days β yet online sales surged 31% shortly after, and the stock hit record highs within weeks. For a company that has raised its dividend for more than 20 consecutive years, the episode was a vivid reminder that brand risk and brand value can be the very same thing.
Sometimes the boldest marketing move and the smartest financial move are indistinguishable from each other.
NKE — Nike Inc
πΊπΈ US
Source: The Wall Street Journal; Nike Inc.
π
On This Day
Nike's Kaepernick Bet Turns Boycott Into Record Sales
On September 5, 2018, Nike launched a 'Just Do It' campaign featuring Colin Kaepernick, whose national anthem kneels had made him one of America's most polarising figures. Shoe-burning videos went viral and boycott calls trended for days β yet online sales surged 31% shortly after, and the stock hit record highs within weeks. For a company that has raised its dividend for more than 20 consecutive years, the episode was a vivid reminder that brand risk and brand value can be the very same thing.
Sometimes the boldest marketing move and the smartest financial move are indistinguishable from each other.
NKE — Nike Inc
πΊπΈ US
Source: The Wall Street Journal; Nike Inc.
π Around the World
Luxembourg's 15% Dividend Tax Keeps Reclaim Headaches Mercifully Rare
Luxembourg applies a 15% withholding tax on dividends β a rate that happens to align with one of the most common treaty rates worldwide. Where other countries impose statutory rates of 25%, 30%, or even 35%, Luxembourg investors often find the gap between what is withheld and what they ultimately owe is narrow enough to ignore. Fewer reclaim forms, fewer delays, and fewer surprises: a quiet efficiency that income investors quietly appreciate.
When a withholding rate matches the treaty rate, the paperwork nearly takes care of itself.
π±πΊ LU
Source: PwC Tax Summaries
π₯ Dividend Streak
Lowe's 65-Year Dividend Streak Dwarfs Home Depot's Impressive 16
Lowe's began raising its dividend in 1961 β decades before Home Depot was even founded in 1978. That gives the home-improvement underdog a streak more than four times as long as its larger rival's. Yet streaks and yields tell different stories: despite Lowe's extraordinary history of consistency, Home Depot currently pays 43% more in absolute yield, proving that longevity and generosity don't always walk hand in hand.
Lowe's streak started before Home Depot existed β a reminder that consistency is its own kind of competitive moat.
LOW — Lowe's Companies Inc
Source: 247wallst.com, February 2026
π‘ Did You Know
Governments Can Slash Your Dividend Yield Faster Than Any CEO
Dividend investors pore over payout ratios and free cash flow, but the sharpest threat to net yield is often the government, not the company. South Africa hiked its dividend withholding tax from 15% to 20% in a single budget speech; Norway pushed its effective rate from roughly 32% to 38% overnight; France moved the other direction, collapsing a rate above 50% down to a flat 30%. Watching rising national debt-to-GDP ratios, pension fund rule changes, and whether wealthy locals are themselves fleeing a tax regime can matter as much as any earnings call.
If the locals are already leaving a tax regime, foreign income investors should pause and ask themselves why.
Source: Tax Foundation global dividend tax data; various national tax authority publications